Four-time NBA champion LeBron James holds his newly released Ken doll, which was made available for purchase on Monday, April ...

Mattel’s first ever Ken doll based on a professional athlete has generated a frenzy of interest both in stores and online ...

Mattel is rolling out a new line of collectible dolls called Kenbassadors, designed to represent positive male role models.

LeBron James is bringing big Ken-ergy to the toy world. Barbie maker Mattel announced the Lakers star is the first ...

The movie’s underlying message was that anyone is a Barbie—or a Ken. And LeBron James solidified that sentiment this week.

LeBron James is making history by being Mattel's first Kenbassador. The basketball legend partnered with the brand to create ...

For decades, Mattel has released dozens of Barbie styles, each with unique looks that have evolved over the years since the ...

Mattel Inc. unveiled the LeBron Ken doll on Wednesday to kick off the toy manufacturer’s “Kenbassador” series. Last year, ...

LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

Mattel announces the first Kenbassadors doll in 2025, featuring NBA legend LeBron James. LeBron's Ken doll supports his ...

As part of Barbie's "Signature Kenbassadors" series, James' limited-edition Ken Doll will be available starting April 14 — here's where to buy online ...

AKRON, Ohio — Mattel has announced that Barbie is releasing the first Ken doll of a professional athlete, which will be in the likeness of Akron native and NBA star LeBron James “to recognize ...