NBCUniversal and Macy's struck a new ten year deal that will keep the retailer's Thanksgiving Day Parade proceeding on NBC ...

The long-term deal also includes the 4th of July fireworks concert special, and a new event to be announced at a later date.

NBCUniversal is extending its partnership with Macy’s via a 10-year programming rights deal. The agreement includes The ...

Parade will keep marching on with NBCUniversal after the retailer and media giant struck a new 10-year rights extension that ...

Macy's signed a new 10-year broadcasting rights deal with a popular network for its Thanksgiving Day parade special.

NBCUniversal and Macy's just inked a new deal that will keep the Thanksgiving Day Parade on the network for the foreseeable ...

Parade and the Macy’s 4th of July Fireworks will continue airing on NBC, Peacock & Telemundo for ten more years.

NBCUniversal and Macy’s have agreed to renew their partnership with a 10-year programming rights deal through 2034, ...

Only the Macy's Thanksgiving Day Parade has been a bigger viewership draw in recent years, NBC said Monday.

The Macy’s Thanksgiving Day Parade drew its biggest audience on record with 31.7M people tuning in across NBC and Peacock, up 11% over 2023. The event was also the top Spanish-language TV ...

NBCUniversal and Macy’s said they struck a new pact that will keep the retailer’s popular Thanksgiving Day Parade on the media conglomerate’s properties through 2034, a nod to the growing ...

NBCUniversal and Macy's have extended their agreement to keep the Macy’s Thanksgiving Day Parade on NBCUniversal's platforms ...