TV networks and sports leagues rely heavily on Nielsen to to tell them how many people at home watch football games, tennis ...

The new pilot methodology for co-viewing better incorporates the use of Nielsen’s proprietary wearable measurement devices.

Nielsen is launching a new pilot program designed to more accurately count co-viewing and better reflect the total viewership ...

Nielsen has filed counterclaims against Cumulus Media, alleging breach of contract for sharing confidential ratings data with ...

David Muir’s program notched an impressive Nielsen ratings victory for the week of Jan. 19, generating a total audience of 9 ...

Does Nielsen have the power to bring a halt to the forces that keep shrinking the audience for cable TV? In the long term, no ...

Did the audio content creation and distribution company led by Mary Berner secretly share proprietary radio station ratings data with Eastlan Ratings, the lone alternative to Nielsen Audio in small ...

‘Fallout' continues growing and 'The Pitt' rejoins the Nielsen charts as 2026 begins.

Despite being ranked lower than Michigan, Michigan State is currently the most-watched college basketball team in the country, per Nielsen ratings.

Plus, the annual “Christmas clash” between two stations that play holiday music for weeks wound up with one winning easily.

Nielsen is piloting a new methodology enhancement to more accurately account for co-viewing. The TV audience measurement ...

Nielsen is piloting a new co-viewing methodology to more accurately capture total viewership for programming, particularly ...