Matthew McConaughey and Woody Harrelson reprised their roles in the HBO crime series "True Detective" alongside other Texas actors for an ad urging the state’s legislators to increase film incentive funding.

"Texas stories deserve a Texas backdrop. That’s why I teamed up with Dennis Quaid, Woody Harrelson, Billy Bob Thornton, and Renée Zellweger for True to Texas."

McConaughey and Harrelson reteam for ad from writer-director Nic Pizzolatto that seeks to promote filming in Texas.

In a "True Detective" inspired video pitch, five Texan actors are asking for an increase in Texas film incentives funding.

Matthew McConaughey and Woody Harrelson have reunited for a 'True Detective' moment in a new ad written and directed by series creator Nic Pizzolato.

Time is a flat circle, so it makes sense that Matthew McConaughey and Woody Harrelson would return to their True Detective roles at some point. The two actors have teamed up for an ad calling on Texas lawmakers to create new incentives to bring more film and TV production to the Lone Star State.