Rapper Kendrick Lamar will perform the halftime show, with Swift likely cheering ... of her career - the Eras Tour kicked off in early 2023 and didn't wrap until December 2024.

Rihanna’s 2023 halftime show became the most-watched in history with 121 million viewers, causing her Spotify streams to jump by 349%. The Super Bowl may be the big game, but its halftime show ...

It was announced this week that Coldplay will help organize the halftime show for the World Cup final ... with a 2018 collab with Drake and a 2023 hit with Mexican-American band Grupo Frontera.

For context, the 125 complaints about Lamar is in line with how many Rihanna received for her halftime show performance in 2023 (100), but way behind Jennifer Lopez and Shakira’s 1,300 in 2020.

Kendrick Lamar's Super Bowl halftime performance sparked controversy due to explicit lyrics, sexually suggestive dance moves.

Gianni Infantino has enlisted the help of Coldplay to help put together the first-ever World Cup final halftime show. FIFA, world football’s governing body, announced in September that the ...

For the first time in FIFA World Cup history, the 2026 tournament final will feature a Super Bowl-style halftime show, bringing an expanded entertainment element to soccer's biggest event. The move ...

Apple sponsors the Super Bowl halftime show. The tech giants have sponsored the event since 2023 and have brought notable performers to the stage, like Rihanna and Usher, in consecutive years.

"To have that experience early in my career, I'm just grateful Kendrick gave that to me," SZA tells Yahoo as she reflects on the Super Bowl halftime show.

Rihanna performs during the halftime show at the NFL Super Bowl 57 football game between the Kansas City Chiefs and the Philadelphia Eagles, Sunday, Feb. 12, 2023, in Glendale, Ariz. (AP Photo ...

Apple Music began sponsoring the halftime show in 2023, featuring Rihanna. Apple Music and Beats' vice president, Oliver Schusser, stated in 2024 that viewership stats are not their success metric.