Apple released 'A Critter Carol,' an ad starring singing handmade animal puppets shot on the recently released iPhone 17 Pro.

Apple today shared its annual holiday season ad, titled A Critter Carol, as well as a behind-the-scenes video showing how it ...

In a brief but telling exchange during the company’s earnings call, Cook revealed, "The advertising category, which is a combination of third party and first party, did set a record during the quarter ...

AppleTV+ has a streaming hit with "Severance." The recent second season saw high viewership and strong sign-ups for the streaming platform. The market is reacting to Powell’s speech. Learn how to time ...

To tease its new phone, Google dunked on Apple — and soundtracked it to Snoop Dogg. In a new advertisement for the coming Pixel 10 smartphone, Google took a shot at Apple's delayed launch of its AI ...

Both Apple’s board and senior executives have recently increased their focus on the transition, with plans for Cook to hand ...

Apple CEO Tim Cook is reportedly preparing to step down early next year. The iPhone has stepped up efforts to replace the 65-year-old who took over the role in 2011 after the resignation of co-founder ...