Burger King tried to improve on the iconic Whopper. To which I ask, if it ain't broke, why fix it? Worried they may have ruined a classic, I tried it.

Social media went wild after an Instagram video of McDonald’s CEO and Chairman, Chris Kempczinski, introducing the fast food chain’s newest Big Arch burger and taking the smallest nibble of it made its rounds.

Burger King posted a shady video aimed at the McDonald's CEO after a post of him eating a burger went viral for the wrong reasons.

As consumers, we’re used to all the tricks advertisers use to make a burger look oh-so-scrumptious. Those TV commercials are designed to make us crave the salty, beefy goodness that you can only get at their restaurants — and more often than not, they ...

Burger King's updated Whopper retained the original burger's flavor but had a thicker bun and held together better.