Streaming platform Pantaya released a teaser of their upcoming series inspired by the legendary norteño band Bronco set to premiere March 11. By Griselda Flores Senior Editor, Latin A Bronco-inspired ...

Billboard caught up with Bronco vocalist and bass player Rene Esparza to talk about their tour and album, both coined as "Por Más." By Jessica Roiz Assistant Editor, Latin For more than three decades, ...

Lupe Esparza, the lead singer for iconic Mexican group Bronco, says it’s naturally strange seeing pivotal moments in your life being played out on screen. His band is the focus of “Bronco: La Serie,” ...

As a child, José Esparza knew his father, Don Lupe Esparza, was part of something big. His father is the lead vocalist and founder of the regional Mexican band Bronco, which has been creating hits for ...