Humans are smart, but we're still vulnerable to cognitive biases, like believing that just because something looks pretty, it ...

The 'Interesting Psychology' series introduces the mental habits lurking in our daily lives with examples. The theme of the ...

The halo effect is a type of cognitive bias in which the overall impression of a person influences how others feel and think about a person's specific traits. For example, "He is nice!" affects the ...

Due to psychological shortcuts like the halo effect, some people possess an unfair advantage in attraction. This, along with innate biological markers of health, combined with social conditioning, and ...

You might think attractive people get preferential treatment in life—and research suggests you'd be right. Some psychologists have shown this can even help people get a lighter prison sentence. More ...

Could the halo effect be helping or hurting your attracting patients and clients? Shelly Gattlieb is fascinated with how the halo effect impacts the way clients and patients choose professionals like ...

You just launched a new campaign across multiple channels, from search to social. Perhaps you’ve gone out on a limb – maybe even against the recommendation of your CEO or board – and included ...

The halo effect is a cognitive bias that occurs when an initial positive judgment about a person unconsciously colors the perception of the individual as a whole. When forming a first impression, ...