Fashion brand Revolve faces a $50-million class-action lawsuit alleging that influencers hid paid brand endorsements in an ...

Learn the powerful role influencer marketing plays in scaling Micro-SaaS businesses. Discover actionable strategies to ...

This article breaks down the exact mechanics of how influencers drive sales, the business model behind growing a ...

From storytelling with Iris Apfel to purpose-led cacao sourcing in the Ivory Coast, Magnum’s global brand director Tugce ...

“Micro-Influencer Marketing: The Impact of Teen Viewers’ Skepticism on Brand Attitudes and Purchase Intentions” was published ...

The intersection of fashion and personal identity has always been a fertile ground for discussion and debate. Recent events involving a sustainable fashion brand, Son de Flor, have brought this to the ...

The trial-and-error approach aims to crack the code for effective influencer marketing that will appeal to rural consumers.

The luxury resale platform has been lobbying the French government to pass the anti-fast fashion bill due for a vote on June ...

This integration allows brands to identify high-performing creators and scale their content effectively. The Cirqle is a performance-driven influencer marketing platform that leverages AI to help ...

Influencer marketing has revolutionized how businesses promote their brands in the social media ... and facilitating the sale of counterfeit luxury fashion goods by the Seller Defendants.

Katie shares insights on navigating brand challenges, the differences between fashion and beauty marketing, and how brands ...

From foodies and travel enthusiasts to local thought leaders and cultural curators, Tulsa is home to a growing network of digital influencers and content creators, writes the founder and CEO of ...