Rapper Kendrick Lamar will headline one of the biggest marketing campaigns ever for Gatorade, as owner PepsiCo Inc. looks to ...

Philadelphia Eagles iconic Super Bowl 59 celebration moment stars in a new Kendrick Lamar–narrated commercial alongside ...

Rapper Kendrick Lamar will be the headliner for the sports world again this weekend ... with plans for more to run throughout the year during big events like the NFL Draft and MLB All-Star ...

He’s accusing Lamar and UMG of weaponizing two of the most-watched stages in music and sports ... cultural events, but threats against Drake and his family did as well.” Kendrick Lamar is ...

NEW YORK — Drake expanded his defamation lawsuit against Universal Music Group, saying more people were duped into believing he was a pedophile after rapper Kendrick Lamar performed "Not Like Us ...

“I’m best-dressed moving forward,” Kendrick Lamar proclaimed on his 2023 track ... to binge-ready videos to electric live events, GQ meets millions of modern men where they live, creating ...

If you don’t count the music he’s released, the two most notable things Drake has done since losing his historic rap battle with Kendrick Lamar are ... promotes sports gambling to audiences ...

Gatorade, facing increasing competition in the sports drink market, is launching its largest celebrity campaign ever, headlined by rapper Kendrick Lamar ... for sporting events like Major League ...