Add Yahoo as a preferred source to see more of our stories on Google. Lucozade new identity. Drinks manufacturer Lucozade has unveiled a punchy new look, unifying the brand's growing selection of ...

Lucozade hopes its biggest brand refresh in 97 years will “unleash its potential” and help stave off the threat of private labels. The Suntory-owned beverage company announced last Friday that it was ...

TV ads, along with social media activity, will be rolled out this month, championing the brand’s appeal to commuters caught up in everyday situations through its “Find Your Flow” messaging and a focus ...

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