Xbox CEO Asha Sharma has admitted Game Pass has failed to grow as Microsoft had expected, with reports indicating it is tens ...

The Wall Street Journal reported that Xbox Game Pass has around 30 million subscribers. If accurate, that would be 4 million ...

Microsoft cut Game Pass Ultimate prices in April after losing millions of subscribers post-hike. Xbox CEO Asha Sharma says the business "isn't particularly healthy." Hardware sales down 33 percent.

A black Xbox Series X sits next to a white Xbox Series S - Xbox Wire While Xbox Game Pass Ultimate may have seemed worth getting five years ago, even with its increased pricing tier, audiences are ...

Xbox Game Pass apparently lost “millions of subscribers” when it raised its prices by 50 percent last fall, according to Xbox’s chief strategy officer, Matthew Ball. This comes from an interview that ...

Use left and right arrow keys to seek audio. The 50% Game Pass price hike damaged the Xbox brand on a substantial level, and current CEO Asha Sharma says that the business still is not healthy...yet.

Bottom line: Xbox's subscription experiment is hitting a wall. The company's ambitious push to turn Game Pass into a must-have, Netflix-style service for gaming appears to be stalling, and the numbers ...

Related reads:Xbox CEO Asha Sharma Is Advising the Federal Reserve on the Economic Impact of AI as Part of a 'Productivity and Jobs' Taskforce Microsoft says Xbox Game Pass lost "millions of ...

According to Xbox’s own chief strategy officer, Xbox Game Pass lost “millions of subscribers” following a major price hike in 2025. I’m not gonna be the first to say it, but s**t is expensive, guys.

I’m not gonna be the first to say it, but s--- is expensive, guys. It’s pretty bad. Prices keep going up and most of the time we have to just eat it. What am I gonna do, not drive to work? If you want ...