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1001 Optometry launches 'The Hidden Eye Test' via VML
In the lead-up to World Optometry Day (March ... often serve as an early warning sign. VML creative director Jack Delmonte said this campaign is the first eye test where if you pass, you fail.
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1001 Optometry Launches ‘The Hidden Eye Test’ Campaign To Promote Eye Care Awareness Via VML
In the lead-up to World Optometry Day (March 23), 1001 ... vision can often serve as an early warning sign. “This campaign is the first eye test where if you pass, you fail.