Google is looking to phase out third-party cookies from Google Chrome next year. The company will continue to track users through a different method, which has seen its fair share of criticism so far.

There's a trade-off between convenience and privacy, but you can reduce online tracking. VPNs, browser choice, and anti-tracking software can all reduce the risk of monitoring. There are also ...

Learn about sneaky browser tracking tricks and key browser tracking prevention tips for online privacy 2025—stay ahead with internet safety tips. Pixabay, Simon Browser tracking remains both a ...

Forbes contributors publish independent expert analyses and insights. Zak Doffman writes about cybersecurity, surveillance and privacy. When users “cannot clear” unique tracking identifiers and ...

Digital analytics is coming full circle. After years of relying on browser-based tags and cookies, marketers are returning to a familiar concept — server-side tracking — to regain control of data ...