When I’m fitting golfers, one of the first questions I’ll ask them is, “What type of shaft do you play?” A common response: “60 Stiff.” That’s a perfectly acceptable answer. But here’s the thing: not ...

I often seek input on equipment questions from those working in the trenches, the passionate fitters who are trying to put their customers in the best position to optimize their potential on the golf ...

Welcome to GOLF’s “Firsthand with a Fitter” series, where with the help of True Spec Golf we dive into some of the most common questions golfers have about club fitting, issues they struggle with on ...

For golf equipment enthusiasts, there’s a sense that the quest for a perfect bag can never be achieved. It’s hard to perfectly fit and fine tune those 14 clubs to maximize your game. I’ve spent a fair ...

At GOLF, we don’t believe the shaft is the “engine of the golf club,” but we do believe it’s an essential timing mechanism, which is why getting fit for a shaft is so important. On this week’s episode ...

The most important technology in golf equipment today isn’t limited to new titanium alloys and advances in golf ball polymer chemistry. In fact, it’s not really about traditional golf equipment ...

Dumina, a boutique golf shaft maker based in South Korea, began operations in 2013. While players on the KLPGA and LPGA enjoyed tournament success with their early releases, the small outfit barely ...

There are lots of great options at the pro shop, but if you follow Golfweek's tips, you can sort through them to discover your ideal club.

When asked their respective thoughts on why Fujikura’s Ventus shaft line is currently, according to Darrell Survey, the No. 1 played driver and fairway wood shaft across five tours, a PGA of America ...

To Ken Collins, owner and operator of Kustom Clubs of Manchester, golfers are like fingerprints – no two are alike. And thanks to the talents of this certified Advanced Professional Clubmaker (Collins ...

Fujikura and Folds of Honor have dropped their latest collaboration with the release of the 2024 Ventus Patriot edition. The ...

True Spec Golf Master Fitter Kevin O'Connell explains why the golf ball is so important to ever golf club fitting.