Taco Bell CEO Sean Tresvant took the stage to set the tone for a groundbreaking year centered around giving the brand’s biggest fans more ways to enjoy their favorites, more opportunities to try new ...

In late 2022, then-Taco Bell CEO Mark King said chicken presented a “big opportunity” for the brand. “Right now, a large percentage of our business is beef, and the Gen Z consumer wants chicken,” he ...

With the new year comes a chance for fast food brands to mix things up and reinvent their menus. Just this month, Jack in the Box launched a smash burger, McDonald’s reintroduced the Double Big Mac, ...

Taco Bell announced several new menu items at the Live Más LIVE event, including the return of crispy chicken nuggets. Cheese enthusiasts can look forward to the new Quesocrisp taco, featuring a shell ...

Taco Bell is set to debut two new menu items, but they won’t stick around. Photo by PJ Gal-Szabo Taco Bell is looking to satisfy customers’ chicken cravings with two new items. Crispy chicken tacos ...

Taco Bell is putting fans in control of its menu. On Tuesday, July 22, the fast-food restaurant company announced the nationwide launch of Fan Style — a new in-app experience that lets fans create, ...

Taco Bell fans are calling it "a Christmas miracle" — but not everyone is feeling the holiday cheer. The fast-food giant announced that its cult-favorite Quesarito returned to menus nationwide Dec. 18 ...

Taco Bell is giving you a chance to get one of its most popular dishes for $1. Last week, the Mexican-inspired food chain brought back a fan favorite, the Quesarito ($4.99), which debuted nationwide ...