At NRF, executives described major sales wins while acknowledging the social commerce feature is shaking up several retail ...

Video sharing app TikTok is foraying into the world of e-commerce, with a live shopping event where UK users will be able to buy products directly from within the app. “We think it's a really ...

TikTok Shop is attempting to boost merchant sales with the introduction of more AI-powered shopping tools designed to better showcase products and convert consumers.

WASHINGTON — If you still have holiday shopping to tackle, you’re in good company: with just two weekends left before Christmas Eve, industry insiders expect Saturday to be one of the busiest shopping ...

Sept 12 (Reuters) - TikTok has officially rolled out its e-commerce business in the United States after months of testing, according to a blog post on Tuesday, as its Chinese-owner ByteDance looks to ...

As Gen Z looks online for the holidays, brands are continuing to bet on social media as a means to reach younger generations. Retailers said they are investing more in digital marketing to attract the ...