Wanna know what kids really want? Ask kids! Walmart recently released its Top-Rated by Kids list, and it's packed with all the goodies little ones are digging the most. I've used my mom-lens to narrow ...

Bring the “Oopsie Kitty” fun home with Bitsy, the star of Disney Jr. SuperKitties. Press her paw and watch as she dances, ...

Walmart (WMT), the world’s largest retailer, is doubling-down on toys this year by offering its largest assortment ever. The big-box retailer is adding 30% new toys on store shelves and increasing its ...

The Terra-Sect RC, $25 at Walmart, is a top toy of the 2018 holiday season. Here is a front view of the car. Keep scrolling to see how it looks rolled up. (Photo: Walmart) There are basic remote ...

Walmart customers can now shop directly from the catalog with new "Scan & Shop" technology by Digimarc. Christmas shoppers can buy directly from Walmart's seasonal toy catalog by scanning the pages ...

Is it too early to start holiday shopping? Not according to Walmart. The discount retail chain has unveiled its 2022 Top Toy List – over a month earlier than its 2021 release date. The goal of the ...

Walmart is recalling its exclusive line of magnetic ball toys connected to seven deaths, according to the U.S. Consumer Product Safety Commission. Here’s what you should return to get a refund. The ...

Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. The kid toy testers in the Walmart Toy Lab begin each video ...