ERP manages a company’s internal operations while CRM integrates all of the organization’s interactions with external clients ...

Rocket CRM has unveiled a new phase of enhancements to its automation framework, reinforcing its commitment to advancing ...

Rocket CRM has rolled out a series of intelligent updates aimed at strengthening customer relationship management by refining ...

Data management platforms (DMPs), customer relationship management (CRM) systems, and customer data platforms (CDPs) can all play an important part in the customer lifecycle, but telling the ...

As someone who has conversations with businesses about digital transformation every day, I hear one question come up more than any other: Where do we start?

There are four types of customer relationship management (CRM) data: quantitative, qualitative, descriptive and identity. Understanding what specific information falls under these categories and ...

Rocket CRM has rolled out a series of intelligent updates aimed at strengthening customer relationship management by refining automation, improving data accuracy, and aligning internal operations ...