Third-party tools have always been valuable in B2B PPC, but in 2025, they’re essential. With third-party cookies fading, ...

In the third installment of Pariksha Pe Charcha (PPC), Artificial Intelligence (AI) was the centre of discussion in shaping ...

Six SEOs with 20+ years experience share why Google's 4th quarter results may indicate underlying issues in paid search and ...

Pariksha Pe Charcha 2025 concluded with PM Modi sharing key insights on stress-free exams, time management, leadership, and ...

Google's new PMax Usefulness Indicator helps advertisers measure the incremental traffic impact of search themes, improving targeting.

Deepika Padukone joins PPC 2025 to talk about mental health, exam stress, and PM Modi’s "Exam Warriors" book. Watch the 2nd ...

Search Engine Land » PPC » Google Ad Manager, Campaign Manager 360 hit by disruptions Chat with SearchBot Please note that your conversations will be recorded. Google Ad Manager and other ad services, ...

If you think about Amazon PPC as a way to make money from ads, you’re already at a disadvantage. It’s a competitive field, but most sellers don’t realize it. Some lose money without knowing why, while ...

You don’t need to spend long in the world of digital marketing to encounter two of the most commonly used strategies: Search ...

Chaudhary, along with Radhika Gupta, MD, and CEO of Edelweiss Mutual Fund, discussed the fundamentals of AI and Machine ...