March is Women’s History Month. Whether women founded your brand or not, it’s the perfect chance to create a revenue-generating campaign for your store. With 29 examples and 12 marketing ideas, you’ll ...

Trump simplifies complex political debates with punchy slogans but the strategy can also work against him when a critical phrase catches fire.

Plenty of policy experts in Washington have great ideas but not the audience ... But Biden’s “Build back better” campaign never really caught fire, he said. Slogans offer bite-size summaries ...