In a Middle East expansion move, Havas has acquired Dubai-based ecommerce and retail media firm Liquid. Liquid will be rebranded as Liquid Havas and become part of Havas Market, the ecommerce practice ...
Marcoms group Havas has announced the acquisition of UAE and Saudi-based Liquid Retail, promising to 'redefine the shopper marketing, ecommerce and retail media landscape in the Middle East'. Liquid ...
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