The first big Christmas gift I remember getting was an animatronic bear named Teddy Ruxpin. Thanks to a cassette tape hidden ...

Some kids might start to prefer programmed positivity of their playthings to rough edges of human playmates. Read more at ...

Matel and OpenAI announced a new partnership last week, hoping to incorporate generate artificial intelligence into the marketing process. According to the companies’ press release, the technology ...

The exec said the success of “Barbie” is also serving as “the blueprint” for Mattel’s next big theatrical release, “Masters ...

Packed with fun activities and inspiring stories, The Barbie Annual 2025 is the perfect creative companion for any Barbie fan.