The proliferation of information has changed our understanding of what constitutes a trend. Brands need to differentiate ...

All three brands are owned by Liberated Brands LLC, and the company filed for bankruptcy on Sunday in the U.S. District of ...

Hootsuite tracked the volume of mentions a Super Bowl advertiser received across the internet. EDO measured how effective a ...

All three brands are owned by Liberated Brands LLC, and the company filed for bankruptcy on Sunday in the U.S. District of ...

At $8 million for 30-seconds, brands shell out big money for Super Bowl ads. And for those that want to show off longer ...

BrandSpark President Robert Levy said brand trust is paramount at a time when shoppers are "more selective about where they ...

(Reuters) - German consumer goods maker Henkel said on Friday it would sell its retailer brands business in North America to ...

A whopping 95 per cent of more than 3,000 Yahoo Canada readers who voted in a recent poll said that they want to buy Canadian ...

Newell Brands'   CEO said on Friday it is aiming to reduce its reliance on Chinese suppliers to minimize the impact of U.S.

Josh Richards, the 23-year-old internet sensation, tells The Deal with Alex Rodriguez and Jason Kelly how he leverages his ...

I tried six brands of store-bought tater tots from Sonic, Ore-Ida, Cascadian Farm, McCain, Signature Select, and Alexia Foods ...

Brands that dominated Super Bowl LIX included commercials and the much talked-about halftime show featuring Grammy winning rapper Kendrick Lamar.