Brand discovery is changing rapidly in the world of e-commerce platforms. The traditional linear marketing funnel has given ...

WoodenStreet, an Indian furniture company, plans significant expansion. The company aims to quadruple revenue in three years.

WhatsApp is exploring advertising. Meta introduces 'Status Ads' similar to Instagram Stories. Businesses can post sponsored ...

CEAT Ltd anticipates maintaining double-digit growth this fiscal year, driven by strong replacement demand in rural markets, ...

Pocket FM has significantly cut production costs using its AI systems, generating over 50,000 AI-driven shows. This ...

Neta and Zeekr, Chinese electric vehicle companies, reportedly inflated sales figures. They aimed to achieve ambitious ...

X (formerly Twitter) has refuted claims by French authorities regarding algorithm manipulation and fraudulent data extraction. The social media platform stated it has not complied with demands from a ...

Shubhranshu Singh, the global CMO of Tata Motors' commercial vehicles business, has resigned after four years. This departure ...

AdTech: Meta's AI advancements redefine media planning, shifting from granular targeting to algorithm-driven creative matching. Agencies are building independent data infrastructures to counter ...

Microsoft is expected to endorse the EU's AI code of practice while Meta criticizes the guidelines, citing legal ...

Traditional marketing funnels are collapsing as consumer behaviour becomes unpredictable. The modern marketer is constantly ...

The Board of Control for Cricket in India made significant revenue in 2023-24. The earnings totaled INR 9,741.7 crore. The ...