Thinking of switching up your usual bowl of cereal to something healthier? We asked three expert nutritionists to delve into which cereals are the healthiest and why, and to come up with the ...

Illinois in the second round of the NCAA Tournament. The English whole-grain cereal that brands itself as “The UK’s favourite breakfast” is now UK’s favorite breakfast as Kentucky fans buy boxes in ...

You might believe you're making a healthy choice by steering clear of breakfast cereals laden with chocolate or marshmallows, but it appears there are numerous other factors to consider.

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A Merseyside cereal factory could be closed down with more than 300 jobs at risk. Cereal Partners UK and Ireland is the maker of Nestlé' cereals such as Cheerios, Shreddies and Nesquik and ...

The cereal giant "expects macroeconomic uncertainty to continue to impact consumers in the fourth quarter." General Mills also lowered its fiscal 2025 outlook for sales and earnings. General Mills ...

Dry breakfast cereal has always been marketing-driven. In the 1930s, Mickey Mouse was recruited to endorse Post products; Cap’n Crunch was created to appeal to kids who hated soggy cereal.