The campaign arrives at what OpenAI sees as a pivotal moment. “We’re at the dawn of the intelligence age and you can participate today,” Rouch says, a reference to CEO Sam Altman’s recent blog. “This is potentially the most powerful tool that we’ve ever created, and it’s in your pocket right now.”

Artificial intelligence is set to show up in a big way during today’s Super Bowl ads, either as a technology product to be hyped or as an au courant theme in commercials for unrelated products. Ads ar

Holland America is the first to confirm the usage of artificial intelligence, instead of filming and using actors, to create an ad at this year's Super Bowl.

Busch InBev is bringing back its iconic workhorse Clydesdales for a Super Bowl ad that the brewing company says celebrates the “grit and determination” of the American spirit. The Budweiser commercial marks a return to tradition,