I found the inspiration for this Black Friday deal after speaking with my barber yesterday. She said that her teenage son was asking for an iPhone 14 this holiday season and she doesn't want to pay full price.

Apple’s own Black Friday and Cyber Monday event its coming: instead of money off, there's a gift card to spend in store when you buy an iPhone, iPad, Mac or Apple Watch.

In the US, for instance, Walmart will knock $250 off the price of the iPhone 16 Pro if you purchase the device alongside a 36-month AT&T or Verizon plan, while in the UK, Laptops Direct is offering a sim-free iPhone 16 for £779 (was £799), without asking that you sign up to anything.