Opti Digital’s data revealed that eCPM on Black Friday outpaced November averages by 36%. This sharp increase highlights ...
Teleflora’s "The Power of Wishes", an ad created by The Wonderful Agency that aims to encourage donations to grant ...
EX.CO, the machine-learning video platform driving successful video strategies for the world’s leading media groups, today ...
Brands Look to Change Agency Remuneration Models. Three quarters of multinational brands are looking to change their agency ...
News in brief: Canada Sues Google for Anticompetitive Ad Tech Practices; X Attempts to Lure in Advertisers with Shopify ...
On this MadTech Podcast, ExchangeWire CEO Rachel Smith is joined by COO Lindsay Rowntree and editorial lead Mat Broughton, to ...
This week on The Stack: The Latest on Google’s Legal Battles; Social Media Under Growing Scrutiny; Today’s MadTech Daily This ...
On 29 October there were 36,860 page views as Jaguar’s results reported a 59% rise in plug-in hybrid model sales globally; On ...
In this interview, Justin Taylor, managing director UK at Teads, expands on how advertisers can take full advantage of video.
Content Ignite, the advertising technology platform which gives publishers complete control over on-page monetisation, ad technology, and ad management, has joined forces with The GoodNet, the ESG ...
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