Le tote bag vient de l’anglais « to tote », signifiant « porter ». Il est apparu au début du XXe siècle comme un sac utilitaire pour les facteurs et crieurs de journaux, avant d’être popularisé par L.L. Bean en 1944 avec son « Boat and Tote Bag » pour transporter des blocs de glace. Dans les années 1960, il est devenu un accessoire de mode et de militantisme, adopté par les mouvements écologistes et féministes, puis par les musées et les marques, le transformant en support d’expression visuelle.
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